Increase your mobile revenue by 20% with Progressive Web App

Progressive Web Apps are becoming a new standard for mobile e-Commerce and a promising solution for rapid development. We gathered the 10 best examples of PWA implementations and analyzed their results. Most observed impressive conversion-rate growth, application-weight reduction, and an increase in number of users.

Monika Wąs

Tech Writer

Jan 22, 2019

TOP 10 eCommerce PWAs

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2. Jumia

Leading e-Commerce website in Africa.
Traffic: 5.6M (monthly).
Issue: Data-heavy mobile app, poor connectivity.

Results after PWA implementation:

33% higher conversion rate
50% lower bounce rate
12x more users vs. native apps (Android & iOS)
5x less data used

1. AliExpress

Marketplace offering products to international online buyers.
Traffic: 666.50M (monthly).
Issue: Low number of mobile-app downloads, low engagement.

Results after PWA implementation:

104% new users across all browsers
82% increase in iOS conversion rate
2x more pages visited per session per user across all browsers
74% increase in time spent per session across all browsers

3. Alibaba

World’s largest online B2B trading platform.
Traffic: 155.6M (monthly).
Issue: Difficulties with engagement on the mobile web.

Results after PWA implementation:

76% higher conversions across browsers
14% more monthly active users on iOS
30% more monthly active users on Android
4x higher interaction rate from Add to Homescreen

4. Flipkart

India's biggest e-Commerce marketplace.
Traffic: 258.4M (monthly).
Issue: Needed a user experience that is as fast and engaging as a mobile app.

Results after PWA implementation:

3x more time spent on site
40% higher re-engagement rate
70% greater conversion rate among those arriving via Add to Homescreen
3x lower data usage

5. Make My Trip

Leading travel company.
Traffic: 43.3M (monthly).
Issue: Low number of mobile-app downloads, difficulties with building. engagement.

Results after PWA implementation:

3x improvement in conversion rate
38% improvement in page load times
160% increase in shopper sessions

6. Wego

Travel search engine based in Singapore.
Traffic: 4.0M (monthly)
Issue: General performance improvement, transition into PWA.
engagement.

Results after PWA implementation:

12% increase in organic visits
38% improvement in page load times
160% increase in shopper sessions

7. Trivago

One of the world’s leading hotel search engines.
Traffic: 1.7M (monthly)
Issue: More users access site on mobile, but do not download the app.

Results after PWA implementation:

150% increase in engagement
97% increase in clickouts to hotel offers for PWA users
67% of users who come back online continue browsing the site

8. George

UK clothing brand, part of ASDA Walmart.
Traffic: 733.9K (monthly).
Issue: Unsatisfactory customer experience around mobile shopping.

Results after PWA implementation:

3.8x faster average page load time
2x lower bounce rate
31% increase in conversion rate
20% more page views per visit

9. Book My Show

UK clothing brand, part of ASDA Walmart.
Traffic: 59.2M (monthly)
Issue: High bounce rates due to slow page load and unsatisfactory user experience.

Results after PWA implementation:

80%+ increase in sessions per user
54x ad-viewability increase
180x improvement in scroll depth
<2.94s load time (and enables checkout within 30s)

10. Pure Fromulas

Leader in the online health and supplement space, one of the fastest-growing e-tailers in the U.S.
Traffic: 776.6K (monthly).
Issue: Mobile page load and the checkout process were too slow.

Results after PWA implementation:

23% higher revenue per visit on the PWA
14% increase in conversion rate
9% increase in average order value